GR8 Tech Rolls Out “Fancy Mode” Sportsbook UI

GR8 Tech is set to boost sportsbook engagement with the introduction of its innovative “Fancy Mode” feature. This UI upgrade mimics the aesthetics and functionality of exchange betting while preserving the existing revenue models for operators. By incorporating an exchange-inspired interface without altering the underlying bet calculation mechanics or risk models, GR8 Tech equips operators with a valuable tool to broaden their audience, distinguish their offerings, and maintain revenue stability during high-traffic events, such as the IPL, which kicks off this weekend.

Denys Parkhomenko, Chief Product Officer at GR8 Tech, emphasized the significance of this new feature by stating, “The exchange-style sportsbook UI gives operators a smart, low-risk way to appeal to exchange bettors without overhauling their platform.” He further explained that this approach represents the kind of flexible, player-driven evolution the company advocates, highlighting that small yet impactful changes can foster increased engagement and revenue.

The key functionalities of the exchange-style sportsbook UI are designed to enhance the betting experience and expand audience reach. One notable feature is the UI Toggle, allowing players to seamlessly switch between “Fixed” and “Exchange” views, with a customizable default setting for new users. Additionally, the optimized market and odds display automatically converts odds to a Back/Lay-style format, presenting distinct layouts that facilitate effortless navigation for exchange bettors. The feature also includes cricket-specific enhancements that provide dedicated updates to Cricket event pages, ensuring players encounter a more intuitive and familiar interface. Furthermore, the user experience is refined with adjustments to CashOut, BetSlip, and BetHistory functionalities, ensuring smooth tracking and execution of bets.

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As Parkhomenko pointed out, “Operators need every advantage to capture and retain traffic during the world’s biggest sports tournaments.” With the introduction of “Fancy Mode,” GR8 Tech offers a high-impact engagement tool that carries no operational risks but delivers substantial benefits in player retention.

Currently available for Cricket single bets, the “Fancy Mode” can be activated by operators either as a default view or as a toggle-on feature within Cricket event pages. For those looking to enhance their sportsbook experience, GR8 Tech invites operators to contact them today to unlock a more flexible and high-performance sportsbook experience—with a touch of fancy.