PlayUzu Peru Appoints TV Star Adolfo Aguilar as New Brand Ambassador

PlayUZU, the fair and transparent online casino brand from global entertainment powerhouse SkillOnNet is proud to announce that Peruvian TV star Adolfo Aguilar will join the team as its new Brand Ambassador in Peru. 

The move comes as PlayUZU continues to build brand recognition in the South American nation, having launched PlayUZU.pe last November under the country’s new regulated licensing framework. 

The new partnership follows a high-profile nationwide TV and billboard campaign in Peru as PlayUZU looks to ramp up its presence and reinforce its message of fun, fairness and transparency in the online gaming space. 

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Adolfo Aguilar is one of Peru’s most recognizable and respected figures in entertainment. The actor, TV presenter and producer has built a long-standing career that includes hosting hit shows like Polizontes, Trato Hecho, El Último Pasajero, and the popular reality competition show Yo Soy.

Beyond television, Aguilar co‐founded Big Bang Films, a production company behind acclaimed movies like El Buen Pedro. His breadth of experience, strong public credibility, and reach across demographics make him a natural fit for a brand that seeks to combine entertainment with trust.

Luis Moschietti, Peru Country Manager, PlayUZU, said:

 We see in Adolfo not just star power, but a genuine alignment with our values. I’m very proud to welcome Adolfo Aguilar as the new face of our brand. This step reflects the trust and enthusiasm we’ve earned from the Peruvian public and marks an important step in our growth. Bringing on a brand ambassador of this caliber is not only a milestone for us, but also a testament to how far our community has embraced the transparent and entertaining spirit of PlayUZU.

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The partnership is designed to engage audiences across multiple channels from television to digital and social media, offering players a more emotionally connected experience.

PlayUZU’s campaign with Aguilar will launch publicly later this month.